今年哪些公司最具吸引力?文科生和理科生看法有所不同
什么因素会导致某家公司比其他公司更具吸引力?也许是工作环境——毕竟,没有优秀的同事,何谈优秀的工作?也许是优厚的待遇和福利,或休息室里有乒乓球桌的整洁办公室。还可能因为这是加入一家在业内进行彻底革新的公司的好机会。 无论原因如何,雇主品牌公司Universum最新的《全球最受欢迎雇主》(World’s Most Attractive Employers)调查旨在揭示当今求职者最为青睐的公司。结果显示,榜上有名的是一系列行业巨头,其中许多现在就在Monster挂有招聘信息。 调查收集了商业和工程/信息技术专业超过100万名求职学生的答案,得到了两份前十的榜单,它们在某些方面有所出入,却也有相似之处:这两个专业的学生都最青睐谷歌,另外,软件巨头苹果和微软也都跻身这两份榜单。 在商学院的学生看来,专业服务和金融业的巨头们,拥有与科技公司不相上下的吸引力。安永在榜单中位列第三(仅次于谷歌和苹果),随后是高盛和普华永道。高盛是唯一在去年和今年都进入前十的金融公司,这表明他们是业内成功运用数字和社交媒体,在千禧一代维持强势形象的为数不多的公司之一。 与此同时,工程和信息技术专业的学生给软件业巨头打出了最高分【索尼、三星和IBM位列前十】。不过科技公司尚未一统江山——位列第四的宝马集团是入榜的几家汽车公司中排名最高的。由于自动驾驶汽车的发展促进了科技和汽车业的合作,宝马的上榜有着重大意义(宝马计划在2021年前生产自动驾驶汽车)。 以下是Universum根据工程/信息技术专业学生的评分得出的全球最具吸引力的10家公司: 1.谷歌 2. 微软 3. 苹果 4. 宝马集团 6. 通用电气 7. 英特尔 8. 西门子 9. 三星 10. 索尼 以及商学院学生心目中的全球最具吸引力的10家公司: 1. 谷歌 2. 苹果 3. 安永 4. 高盛 5. 普华永道 6. 德勤 7. 微软 8. 毕马威 9. 欧莱雅集团 10. J.P.摩根 (财富中文网) 译者:严匡正 |
What makes one company more attractive than another? Maybe it’s the work environment—after all, what’s a great job without great people? Maybe it’s the cool perks and benefits, or a nifty-looking office with a Ping-Pong table in the break room. Or maybe it’s a chance to work for a company that’s making sweeping innovations in its industry. Whatever the case, employer branding firm Universum’s latest World’s Most Attractive Employers survey seeks to uncover which companies are the biggest draws for today’s job seekers. The results feature a slew of industry powerhouses, many of which are hiring on Monster right now. The survey draws on answers from over a million job-seeking students in business and engineering/IT disciplines. This approach makes for two separate top 10s that deviate in some ways, but remain similar in others: Google led among both sets of students, for instance, while software giants Apple and Microsoft also featured in both the business and IT top 10s. Among business students, leaders in the professional services and finance industries balanced out the tech companies at the top of the list. Ernst & Young took the third-place spot (after Google and Apple), followed by Goldman Sachs and PricewaterhouseCoopers. On the finance side, Goldman was the only company in the top 10 to maintain its position from the previous year’s list, suggesting it’s one of the few employers in its field to successfully leverage digital and social media and maintain a strong image among millennials. Meanwhile, engineering and IT students gave highest marks to the biggest names in software (Sony, Samsung and IBM also made the top 10). But not every company came from the tech space—at No. 4, BMW Group was the highest of several auto manufacturers to make the cut. But with the development of self-driving cars spurring collaboration between the tech and auto industries, its inclusion makes a lot of sense (BMW plans to produce autonomous vehicles by 2021). This is Universum’s list of the top 10 most attractive companies according to engineering/IT students… 1.Google 3.07% 2. Microsoft 0.84% 3. Apple -0.12% 4. BMW Group 1.77% 5. IBM -0.46% 6. General Electric -0.35% 7. Intel 0.26% 8. Siemens 0.75% 9. Samsung 10. Sony 8.90% 5. IBM …And the 10 most attractive companies according to business students: 1. Google 2. Apple 3. Ernst & Young 4. Goldman Sachs 5. PricewaterhouseCoopers 6. Deloitte 7. Microsoft 8. KPMG 9. L’Oréal Group 10. J.P. Morgan |