《哈利波特》20年：卖书四亿本，票房几十亿

自从1997年6月26日，《哈利波特》系列这个大IP首次问世以来，它在全世界范围内掀起的魔法热，直到今天仍未降温。

20年后，该系列的第一部《哈利波特与魔法石》已经跻身有史以来最畅销的图书之列。据学士公司（Scholastic）介绍，《哈利波特》系列小说在全球已经卖出了4亿多本，并被翻译成了68种语言。2016年，该系列的作者J.K.罗琳推出了《哈利波特》系列的第八部作品——《哈利波特与被诅咒的孩子》，这本书迄今为止仍然占据着今年畅销书排行榜的榜首。

The world was introduced to Harry Potter on June 26, 1997. It never looked back.

Twenty years later, Harry Potter and the Philosophers Stone, the first book in the series, is one of the bestselling books of all time. According to Scholastic, more than 400 million copies of Harry Potter titles have been sold worldwide, and they've been translated into 68 languages. In 2016 author J.K. Rowling released the eighth Harry Potter story, Harry Potter and the Cursed Child, which topped the charts as the bestselling book of the year.

2001年，《哈利波特与魔法石》被改编成电影首登银幕。除了《哈利波特与阿兹卡班的囚徒》外，每一部《哈利波特》电影都是有史以来票房收入最高的50部电影之一。第二部《死亡圣器》以13.4亿美元的票房位列电影史第8位。到2015年，《哈利波特》系列已经成为有史以来第二卖座的电影IP。它的八部电影已经在全球席卷了超过77亿美元。

The Harry Potter books were first adapted for the big screen in 2001 with the film Harry Potter and the Sorcerer's Stone. Every film in the series except Harry Potter and the Prisoner of Azkaban is among the 50 highest-grossing films of all time with ...Deathly Hallows (Part 2) coming in at No. 8 with $1.34 billion. As of 2015, the Harry Potter series is the second-highest grossing film franchise of all time. Its eight films have grossed more than $7.7 billion worldwide.

2014年，环球影城度假村根据《哈利波特》系列作品，开创了一个名叫“哈利波特的魔法世界”的连锁主题公园品牌。《哈利波特》系列的周边玩具卖出了73亿美元，DVD销量也突破了20亿美元。如果算个总账的话，时代华纳旗下的这个大IP目前的价值已经超过了250亿美元，而且还在继续增长——对于一叠曾被12家出版商拒绝过的长达200页的手稿来说，这个成绩显然是相当不错了。（财富中文网）

译者：朴成奎

In 2014, Universal Parks and Resorts opened The Wizarding World of Harry Potter, a chain of theme parks based on the Harry Potter franchise. The series also counts $7.3 billion from related toys and $2 billion from DVD sales. In all, the Time Warner franchise is now worth more than $25 billion and growing—not bad for a story that started as a 200-page hand-written manuscript rejected by 12 publishers.