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专栏 - 苹果2_0

乔布斯怎么发电子邮件

JP Mangalindan    2013年01月25日

苹果(Apple)公司内部流传着一个老笑话,那就是史蒂夫·乔布斯周围是一片“现实扭曲力场”:你离他太近的话,就会相信他所说的话。苹果的数百万用户中已经有不少成了该公司的“信徒”,而很多苹果投资者也赚得盆满钵满。不过,Elmer-DeWitt认为,在报道苹果公司时有点怀疑精神不是坏事。听他的应该没错。要知道,他自从1982年就开始报道苹果、观察史蒂夫·乔布斯经营该公司。
一个诉讼案件的最新细节显示,苹果已故CEO乔布斯堪称一位电子邮件大师。曝光的邮件显示,乔布斯从来没有废话,都是开门见山,单刀直入,甚至对谷歌当时的掌门人施密特也敢“发号施令”。

    让我们来看看史蒂夫•乔布斯的电子邮件吧。担任苹果(Apple)首席执行官期间,他发出的电子邮件直接、简练,并且数量很少,但却如同神谕一般。现在看来,对于用户的请求和投诉,不论是个别iPhone型号反响不佳,还是浸水的MacBook Pro笔记本,他的回复都堪称神奇。即便是最深入的问题,他的回答通常也都是“不”或“是”。有人甚至将这些信件编成了一本书。

    下面就让我们来看看乔布斯各种简洁电邮的分类吧。所有邮件均由The Verge网站提供。据该网站报道,电脑公司Palm前任CEO爱德华•克里根指控乔布斯威胁公司,如果Palm不同意停止聘用苹果员工,他就会提起诉讼。最近公布的证据似乎为这个指控提供了支持,同时还显示,2005年左右,硅谷禁止相互聘用协议的范围。(该网站还有大量邮件内容。)Adobe公司、苹果、谷歌(Google)、英特尔(Intel)等公司都因该类协议陷入民事诉讼。目前,各大公司员工正计划提起集体诉讼,要求赔偿由此产生的工资损失。

    Steve Jobs' emails. Direct, pithy, and rare, they came to take on an oracular quality during his tenure as Apple's chief executive. His responses to users' requests and complaints about everything from the poor reception on some iPhone models to waterlogged MacBook Pros became mythic. "No" and "yep" were common responses to even the most in-depth questions. These epistles even spawned a book.

    Now we get to take a look at a different set of terse Jobs emails, courtesy of The Verge. According to the site, former Palm CEO Edward Colligan claims Jobs threatened to sue the company if it did not agree to stop hiring Apple (AAPL) employees. Recently released evidence seems to back up the accusation, showing the extent of Silicon Valley's no-hire agreements during the mid-2000s. (The website has a gallery of emails here.) Adobe (ADBE), Apple, Google (GOOG), Intel (INTC), and others are named in a civil lawsuit into such agreements. Employees are seeking class action status and damages from resulting lost wages.

    据该网站报道:

    Palm公司并不是乔布斯满腔怒火针对的唯一目标。谷歌的电子邮件显示了苹果CEO“热核战争”态度的由来,尤其是在上图所示发给埃里克•施密特的邮件中,乔布斯要求谷歌手机软件部门停止“继续聘用”评估iPod部门员工。

    这个博客收集的邮件值得一看。(财富中文网)

    译者:刘进龙/汪皓

    From the site:

    Palm wasn't the only target of Jobs's indignation. Google emails reveal the beginnings of the Apple CEO's "thermonuclear war" attitude, particularly in the above email to Eric Schmidt, in which Jobs demands Google's cellphone software group stop "relentlessly recruiting" in Apple's iPod group.

    The blog's trove of emails is worth checking out.

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