Segway：取代汽车未遂的代步工具
如果一种设备光靠大肆宣传就能取得成功，那么迪恩•卡门发明的Segway一定能够占据一席。史蒂夫•乔布斯曾向《时代》杂志（Time）称，这种两轮踏板车的重要意义足以与PC机相提并论；风险投资家约翰•杜尔也说，Segway可能将在前所未有的短时间内赚到10亿美元；Segway则自称“将取代汽车，就像汽车取代马匹和马车一样。”不过最后的结果是，“得益于” Segway高达3,000到7,000美元的单价，许多人都对其望而却步。从2001年到2007年，该公司仅仅售出了3万台设备。 |
|
|
The Segway
If a device could succeed on hype alone, Dean Kamen's Segway would have been a massive blockbuster. Steve Jobs told Time the two-wheeled scooter would be as big as the PC; venture capitalist John Doerr said it might make $1 billion in record time; and Segway itself promised it would "be to the car what the car was to the horse and buggy." Ultimately, thanks to a price range between $3,000 and $7,000, many people steered clear of it. The company only sold 30,000 units between 2001 and 2007. |
