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重塑绩效评估

重塑绩效评估

Michal Lev-Ram 2012年10月24日
记录员工目标的人力资源软件有不少。下一步是让员工们真正去追求这些目标。为此,新一代的人力资源软件将依托于网络,而且天然地整合社交媒体,帮助人力部门和员工把业绩评估真正融合到日常工作中,贯穿全年,取得实效。

    一成不变的人力资源软件到了需要变革的时候了。过去一年,企业软件巨头IBM、甲骨文(Oracle)和SAP共耗资约60亿美元收购招聘及薪酬软件开发商。而Salesforce最新推出的Work.com产品能帮助经理和员工们有效记录目标。Salesforce社交软件部常务副总裁约翰•武基称:“绝大部分绩效管理系统都是紧紧围绕HR准则打造的,但它们实际上并不能确保员工有效工作。”为了解决这一问题,新一代软件将依托于网络、而且会天然整合社交网络。它能给予员工实物和虚拟两种奖励。要问最大的变化是什么?那就是,全年绩效考评活动变成了真正的全年活动。(客户们一般按月订购此类服务,而不是一次性购买。)这些花里胡哨的东西到底能不能提高生产效率?我们将拭目以待。

    老任务,新希望

    年度绩效考评将得到保留。但经理和员工们现在有许多新的工具来记录、奖励进步。

    全年目标:现在,员工们无需在年底时仓促设定目标,而是可以根据项目需要和自己的团队一起定期制定目标。

    虚拟奖项:就像童子军有荣誉勋章一样,经理可以向员工颁发“交易笔数最多”或“发货量(最大)”等奖项,还可以把这些荣誉发布到自己的个人简介上。

    快速反馈:相比于之前需要登陆繁琐的HR软件,用户如今可以在普通程序中提出和接收反馈信息,例如在网站上提交评论。

    实物奖励:传统的奖励方法有了新变化。例如,Salesforce就和亚马逊(Amazon)合作,向绩效优秀的员工发放礼品卡。

    状态更新:想想Facebook的状态更新。不过这里不是每天更新个人心得和搞笑照片,相反,员工们可以从经理和同事那里获得反馈信息。

    译者:项航

    Stodgy human resources software is getting a reboot. Over the past year enterprise giants IBM (IBM), Oracle (ORCL), and SAP (SAP) have collectively shelled out some $6 billion to acquire companies that make recruitment and compensation tools.Salesforce's new Work.com product lets managers and employees track their goals. "Most performance-management systems are built around a framework that's all about HR compliance," says John Wookey, Salesforce's executive VP of social apps. "But they haven't solved how to actually get people to work on the right things." To fix that, a new generation of software is web-based and, naturally, incorporates social networking. It also rewards employees with prizes both real and virtual. The biggest change? The annual performance review process becomes a year-round activity. (Clients typically pay a monthly subscription for such services, instead of a one-time price.) Whether all the bells and whistles could actually hurt productivity, rather than improve it, remains to be seen.

    Old task, new hope

    The annual performance review will live on. But managers and employees now have a slew of new tools to chart and reward workers' progress.

    Year-round goals: Instead of scrambling to come up with goals at the end of the year, workers can create them with their teams on a rolling basis as projects dictate.

    Virtual rewards: The adult equivalent of scout merit badges. Managers can create awards such as "most deals closed" or "products shipped," posting them to an employee's profile.

    Quicker feedback: Instead of logging in to cumbersome HR software, users give and receive feedback inside the applications they use every day, like posting a comment on a website.

    Real rewards: The old spot bonus is being reimagined. Salesforce (CRM), for instance, partners with Amazon (AMZN) to reward high-performing employees with gift cards.

    Status updates: Think Facebook's (FB) status updates. But instead of posting daily musings or funny photos, employees can request feedback from their managers and peers.

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