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Did Apple solve its PR problem?
Philip Elmer-DeWitt 2010-07-21 02:57The key takeaways from Steve Jobs' "death grip" press conferenceThree weeks and a day after Apple (AAPL) launched the iPhone 4, Steve Jobs took the st...
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Apple’s curious PR problem
财富中文网 2009-08-10 11:42By Philip Elmer-DeWittThe tech press is buzzing this week with the news that a senior Apple (AAPL) vice president took the time to e-mail a blogger.Th...
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Apple PR: Steve Jobs iPhone 4 "conversation" is a fake
Philip Elmer-DeWitt 2010-07-07 01:57An e-mail exchange being attributed to Steve Jobs is a fake, and was not written by him, according to Apple (AAPL) public relations.The conversation w...
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Apple's PR offensive against Google
Philip Elmer-DeWitt 2010-01-06 07:32In the walk-up to the Google phone, Cupertino is suddenly brimming with newsby Philip Elmer-DeWittIt was a classic piece of public relations counter p...
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Apple plants its flagship in Shanghai
Philip Elmer-DeWitt 2010-07-13 01:55Apple (AAPL) made its first foray into retail sales in China just before the 2008 Olympic games with a standard-size Apple Store set in a newly constr...
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Apple's little netbook problem
财富中文网 2009-05-05 11:54By Philip Elmer-DeWittPressure is mounting on Apple (AAPL) to do something about the netbook problem.IDC reported Friday that worldwide shipments of t...
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How many iPods did Apple sell?
Philip Elmer-DeWitt 2010-01-12 11:08The third in a series of previews of Apple's results for the first fiscal quarter of 2010by Philip Elmer-DeWittSources: Company reports, Piper Jaffray...
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How many iPhones did Apple sell?
Philip Elmer-DeWitt 2010-07-08 01:33As it has for the past three quarters, the iPhone will almost certainly represent the single biggest portion of Apple's considerable revenue stream wh...
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BlackBerry's corporate problem
Michael V. Copeland 2010-04-08 11:09BlackBerry's rise was tied to its ability to play well with big companies. Will that also cause its fall?Since missing on its fiscal fourth quarter ea...
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Apple redoubles its efforts in China
Philip Elmer-DeWitt 2010-09-26 01:28Opening two new stores and launching the iPhone 4 on Saturday"We are lucky that Steve Jobs has such a bad temper and doesn't care about China," Lenovo...