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Mad Men: Fictional product pitches, real ads
Alex Konrad 2010-08-09 07:23Season four of the AMC show and Emmy favorite Mad Men has started, and change is afoot. Don Draper and his gang now operate out of new digs: Fortune's...
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Meet the real 'Mad Men'
财富中文网 2009-08-18 10:12In honor of the debut of the third season of 'Mad Men' on AMC, Fortune looks back at the real life ad giants who defined their decades and swayed the ...
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It's a mad, mad flight attendant
Stanley Bing 2010-08-13 06:28I've got to say that I'm of two minds on this whole crazed flight attendant thing.On the one hand, you've got to feel for the guy. He's dealing every ...
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The Real Story
Betsy Morris, Patricia Sellers, Julie Schlosser, Ellen Florian, John Helyar, and Patricia Neering 2008-02-22 10:05来源:2004年5月号《财富》杂志作者:Betsy Morris, Patricia Sellers, Julie Schlosser, Ellen Florian, John Helyar, and Patricia NeeringHow did Coca-Cola's management go...
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Toyota ads move beyond the recall
Shelley DuBois 2010-03-11 01:37New ads from Toyota's local dealers look like they're missing something.The commercials play up the features of new cars, show clips of Toyotas drivin...
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Another revenue channel for Google: Product Search?
Seth Weintraub 2010-07-15 01:41An analyst thinks that Google's prominence in search will allow it to climb up the value chain in other highly profitable areas.Analysts want to see w...
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Men are from Facebook, women are from Twitter?
财富中文网 2009-05-21 10:07Studies show the genders really are different online.By Anna KattanFor Jonathan and Michelle Opp of Chapel Hill, N.C., the Internet, like electricity ...
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Online video ads: The tipping point is near
财富中文网 2009-09-28 01:43Large advertisers are starting to shift their ad budgets to online video. Is the demise of broadcast television at hand?By Jason GlickmanAt the 61st P...
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Men's Wearhouse
《财富》 2011-03-22 06:50排名:87 (去年排名:68)是什么使这家公司如此伟大?这家男士服装连锁店是燕尾服出租市场的领导者,共有1,213间店面,年底聚会已成为公司传统。(自然要穿礼服出席啦!)2009年营业收入(百万美元):1,972网址:www.menswearhouse.com...
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The real Billy Mays behind the pitchman
财富中文网 2009-07-07 08:49The last few years had been tough on him physically, but he was always hugely grateful for his success, according to a Fortune writer who profiled him...