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从7500人到2000人,马斯克还要裁员

KYLIE ROBISON
2022-12-24

据消息人士称,推特在被马斯克收购时拥有7,500名员工,目前仅有约2,000名员工。

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图片来源:BRENDAN SMIALOWSKI/法新社经盖蒂图片社提供

埃隆·马斯克在推特(Twitter)继续裁员,这距离他之前裁掉了该公司一半员工刚刚过去不到两个月时间。

据两位知情人士曝光,周三,约30名员工被告知他们的工作将被终止,其中一半来自推特的全球政策团队。他们成为该社交媒体公司激进甚至有时混乱的成本削减计划的最新牺牲品。

在周三收到裁员通知的其他员工来自推特的不动产、广告客户服务和安全等部门。许多被裁员工在位于爱尔兰都柏林和新加坡的海外办事处任职。

一位消息人士称,位于欧洲尤其是布鲁塞尔的政策团队被裁员,将使推特很难遵守新法规,例如《数字服务法案》。 知情人士表示:“这些精通立法的专家将离开公司。”

马斯克在今年早些时候以440亿美元收购推特,并担任临时CEO和唯一董事。他在公司内部大力削减成本,最近将该公司比作一架“引擎着火、控制失灵的飞机正在高速撞向地面”。

马斯克预测,由于收入增长放缓、成本连续增长和马斯克收购融资产生的每年15亿美元债务,推特明年的负现金流将超过30亿美元。

据彭博社报道,马斯克周二在推特直播音频功能Twitter Spaces上的一次谈话中表示:“所以我在过去五周才会大力削减成本。”

据消息人士称,推特在被马斯克收购时拥有7,500名员工,目前仅有约2,000名员工。在精简Twitter员工团队的同时,马斯克还削减了多种员工福利,并将过剩的办公家具、公司的咖啡机等各种物品进行拍卖。

据媒体称,由于担心马斯克采取不干涉的内容审查立场,可能导致该平台上的仇恨言论增加,许多广告商已经停止在推特上的广告支出。为了创造多样化的收入来源,马斯克改进了推特的高级订阅产品Twitter Blue,现在用户支付8美元就能在用户名旁获得认证“标记”。

马斯克本周早些时候在Twitter Spaces活动上表示:“我现在认为,事实上,明年推特的表现将差强人意。”他表示,他认为该公司“大致能够”达到现金流平衡,但这会是“困难的”过程。

但周三的裁员表明,马斯克的目的似乎并不是为了削减成本。马斯克同时担任电动汽车公司特斯拉(Tesla)和火箭公司SpaceX的CEO。据《纽约时报》和知情人士透露,上周五,主要来自公司基础设施部门的约50名员工被裁员。《Insider》报道称,预计工程部门将会进一步裁员。目前该部门仅剩约600人。政策团队的裁员首先被《Insider》曝出。

一位消息人士称:“推特没有人权团队或战略和运营团队,只有人力资源团队,法务团队有许多人被裁员,它真地只能维持基本运营。”

推特也不再有媒体传播团队。发送给马斯克的一封咨询近期裁员情况的邮件,并未立即得到答复。

监管部门和投资者还担心马斯克用于特斯拉的精力不足。本月早些时候,马斯克出售了价值35亿美元的特斯拉股票,今年该公司的股价已经下跌了63%。(财富中文网)

翻译:刘进龙

审校:汪皓

埃隆·马斯克在推特(Twitter)继续裁员,这距离他之前裁掉了该公司一半员工刚刚过去不到两个月时间。

据两位知情人士曝光,周三,约30名员工被告知他们的工作将被终止,其中一半来自推特的全球政策团队。他们成为该社交媒体公司激进甚至有时混乱的成本削减计划的最新牺牲品。

在周三收到裁员通知的其他员工来自推特的不动产、广告客户服务和安全等部门。许多被裁员工在位于爱尔兰都柏林和新加坡的海外办事处任职。

一位消息人士称,位于欧洲尤其是布鲁塞尔的政策团队被裁员,将使推特很难遵守新法规,例如《数字服务法案》。 知情人士表示:“这些精通立法的专家将离开公司。”

马斯克在今年早些时候以440亿美元收购推特,并担任临时CEO和唯一董事。他在公司内部大力削减成本,最近将该公司比作一架“引擎着火、控制失灵的飞机正在高速撞向地面”。

马斯克预测,由于收入增长放缓、成本连续增长和马斯克收购融资产生的每年15亿美元债务,推特明年的负现金流将超过30亿美元。

据彭博社报道,马斯克周二在推特直播音频功能Twitter Spaces上的一次谈话中表示:“所以我在过去五周才会大力削减成本。”

据消息人士称,推特在被马斯克收购时拥有7,500名员工,目前仅有约2,000名员工。在精简Twitter员工团队的同时,马斯克还削减了多种员工福利,并将过剩的办公家具、公司的咖啡机等各种物品进行拍卖。

据媒体称,由于担心马斯克采取不干涉的内容审查立场,可能导致该平台上的仇恨言论增加,许多广告商已经停止在推特上的广告支出。为了创造多样化的收入来源,马斯克改进了推特的高级订阅产品Twitter Blue,现在用户支付8美元就能在用户名旁获得认证“标记”。

马斯克本周早些时候在Twitter Spaces活动上表示:“我现在认为,事实上,明年推特的表现将差强人意。”他表示,他认为该公司“大致能够”达到现金流平衡,但这会是“困难的”过程。

但周三的裁员表明,马斯克的目的似乎并不是为了削减成本。马斯克同时担任电动汽车公司特斯拉(Tesla)和火箭公司SpaceX的CEO。据《纽约时报》和知情人士透露,上周五,主要来自公司基础设施部门的约50名员工被裁员。《Insider》报道称,预计工程部门将会进一步裁员。目前该部门仅剩约600人。政策团队的裁员首先被《Insider》曝出。

一位消息人士称:“推特没有人权团队或战略和运营团队,只有人力资源团队,法务团队有许多人被裁员,它真地只能维持基本运营。”

推特也不再有媒体传播团队。发送给马斯克的一封咨询近期裁员情况的邮件,并未立即得到答复。

监管部门和投资者还担心马斯克用于特斯拉的精力不足。本月早些时候,马斯克出售了价值35亿美元的特斯拉股票,今年该公司的股价已经下跌了63%。(财富中文网)

翻译:刘进龙

审校:汪皓

Elon Musk is continuing to lay off groups of employees at Twitter less than two months after cutting half of the company’s workforce.

On Wednesday roughly 30 employees, half of which belonged to Twitter’s global policy team, were told their jobs were being terminated, making them the latest casualties of aggressive, and at times erratic, cost cutting at the social media company, according to two people with knowledge of the matter.

Other employees who received pink slips on Wednesday had roles in Twitter’s real estate, advertiser account services, and security. Many worked in overseas offices such as Dublin, Ireland and Singapore.

The departure of the policy team in Europe, particularly in Brussels, will make it difficult for Twitter to comply with new regulations like the Digital Services Act, said one of the sources. “All of the experts who understand the legislation are gone from the company,” they said.

Musk, who paid $44 billion to acquire Twitter earlier this year and has taken over as the interim CEO and sole board member, is slashing costs throughout an organization he recently likened to an airplane “headed toward the ground at high speed with the engines on fire and the controls don’t work.”

According to Musk, Twitter was on track to post more than $3 billion in negative cash flow next year, due to slowing revenue, spiraling costs, and annual debt payments of $1.5 billion that were part of Musk’s financing of the takeover.

“That is why I spent the last five weeks cutting costs like crazy,” Musk said during a conversation Tuesday that took place on Twitter Spaces, the company’s live audio feature, according to Bloomberg.

Twitter, which had 7,500 employees at the time of acquisition, now has roughly 2,000 employees, according to a source familiar with the matter. As Twitter’s workforce has shrunk, Musk has also eliminated various employee perks and put everything from excess office furniture to company espresso machines on the auction block.

Many advertisers have reportedly stopped spending money on Twitter due to concerns about Musk’s hands-off approach to content moderation and the resulting rise of hate speech on the platform. In order to diversify the platform’s revenue, Musk revamped Twitter’s premium subscription product dubbed Twitter Blue, where users can now pay $8 to get a verified “check” next to their name.

“I now think that Twitter will, in fact, be okay next year,” Musk said in the Twitter Spaces event earlier this week, noting that he thinks the company will “roughly” hit cash flow break-even but it will be “difficult.”

Nevertheless, Musk, who is also the CEO of electric car company Tesla and rocket company SpaceX, does not appear to be done slashing costs, as Wednesday’s layoffs demonstrate. Last Friday about 50 employees, mainly from the company’s infrastructure division, were cut according to The New York Times and a source familiar with the matter. And Insider reported that more cuts are expected to come to the engineering org, which only has about 600 people left. The layoffs within the policy team were first reported by Insider.

“Twitter doesn’t have, you know, human rights team or strategy and operations team, barely an HR team, much of the legal team has gone, like it’s really really basic functioning,” said one of the sources.

Twitter also no longer has a media communications team. An email to Musk about the recent layoffs did not immediately receive a response.

Musk also faces concerns from regulators and investors over his lack of involvement at Tesla. Earlier this month, Musk sold $3.5 billion worth of Tesla stock, and the company’s stock price has cratered 63% this year.

财富中文网所刊载内容之知识产权为财富媒体知识产权有限公司及/或相关权利人专属所有或持有。未经许可,禁止进行转载、摘编、复制及建立镜像等任何使用。
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