改变未来的6大科技新概念
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行为模式干预网络 亚当•伯斯沃斯，Keas公司创始人兼CEO 每个企业都想知道，如何才能让员工和消费者按企业希望的方式行事。从Facebook着手，我们首先做到了“你认识谁”，也就是人们的人际圈子。现在我们即将迎来重大的转变，从“你认识什么人”到“你知道什么事”，再到“你该做什么事。” 如果说在“你认识什么人”这一领域做的最好的是Facebook，那么在“你知道什么”这一领域，最可能有所作为的是Jive和User Voice这样的企业。这些公司一直在研究企业应该如何利用消费者的社交圈子信息，为顾客提供最好的支持，同时还能精简企业的人员，模糊员工和非员工之间的界限。我认为Jive公司三年后就会成为一家举足轻重的公司。 |
It's what you know. Adam Bosworth Founder and CEO, Keas Every company is trying to figure out how do we get our employees and our consumers to do the things we want them to do. With Facebook, we started with who you know, and we're going to see a big shift from "who you know" to "what you know" to "what you do." In the "what you know" department, the contenders are companies like Jive and User Voice, all of whom have been figuring out how do we take who you know and use them to provide customer support in the best way possible and in a way that flattens the organization and blurs the employees and non-employees. My vote would go to Jive as the one that matters three years from now. |
