现在谁是最聪明的人?
苏珊•沃西基:谷歌广告狂人 苏珊•沃西基为外界所知或许更多的是因为她把位于加州门洛帕克的车库租给计算机科学家拉里•佩奇和谢尔盖•布林,当时他们希望创建更好的搜索引擎。而在谷歌公司(Google)内部(她是第18号员工),但是她却被公认为是一位富有远见的智囊型人物——在谷歌业务范围的扩展方面,她功不可没。起初,她开创性地许可谷歌的搜索引擎嵌入其他网站之中;之后,又创造性地推出文本搜索广告平台广告联盟(AdSense)。该产品利用谷歌技术,在第三方网站投放广告。现在,她负责谷歌的所有广告产品(注解:这也意味着谷歌的几乎全部收入来源)和产品管理,最近还开始监管工程方面的业务。所有这些,必将为谷歌的广告销售带来更多渠道。 |
Advertising: Susan Wojcicki Susan Wojcicki may be best known to the outside world as the person who rented her Menlo Park, Calif., garage to Larry Page and Sergey Brin, then a couple of computer scientists looking to build a better search engine. Inside Google (she was employee No. 18), however, she's known as a prescient thinker who has figured out ways to extend Google's reach. She got her start licensing Google's search engine to other sites, then spearheaded AdSense, which uses Google technology to place ads on third-party websites. Today she oversees all the company's ad products (translation: nearly all its revenue) and product management, and recently became responsible for engineering -- a powerful portfolio that is sure to lead to more ways for Google to sell ads. |