2012汽车业的异想世界
ALEX TAYLOR
2012-01-05
读者诸君大可以保留自己对汽车业走向的判断，认为一切将回归常态。本文提供的只是一些有趣的奇思妙想，仅供茶余饭后一乐。
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传奇高管印度履新 曾任通用汽车（GM）、福特汽车（Ford）、克莱斯勒、宝马汽车（BMW）和欧宝汽车（Opel）高管的鲍勃•鲁兹很快就要庆祝自己的80大寿了。鲁兹在汽车行业的打拼即将进入第49个年头之际，他选择了加入印度领先汽车制造商Mahindra公司，担任“真正的高级顾问”。鲁兹表示，为了提升这个卡车生产商的品牌形象，他的第一个任务就是说服Mahindra开始生产像道奇“蝰蛇”（Dodge Viper）和庞蒂亚克的“索斯迪斯”（Pontiac Solstice）这样的双座跑车。 |
Management Soon to celebrate his 80th birthday, former GM, Ford, Chrysler, BMW, and Opel executive Bob Lutz marks his 49th year in the car business by joining India's Mahindra as a "seriously senior advisor." Lutz says his first task to raise the brand image of the truck manufacturer is to convince it to build a two-seater like the Dodge Viper or Pontiac Solstice. |
