服饰行业8大经典败笔

匡威公司的“重装武器”

    2003年秋，匡威（Converse）推出了“武器”系列（Weapon）的升级版“重装武器”（Loaded Weapon）篮球鞋。上世纪80年代，“魔术师”约翰逊和“大鸟”拉里•伯德让“武器”系列名噪一时。然而，新产品的上市时机却非常糟糕：这款球鞋上市后不久，贝勒尔大学（Baylor University）的篮球明星帕特里克•丹尼希便被自己的队友枪杀。

    2002年和2003年期间，NBA球员杰森•威廉姆斯、吉尔伯特•阿里纳斯和艾伦•艾弗森都曾经面临与武器相关的指控。“重装武器”上市后不久，就有非洲裔美国历史学家提出抗议。不过，匡威仍然坚持了自己的决定，并发表了一条声明称：“这只不过是一双鞋的名字而已。”

Converse's "Loaded Weapon"

    In the fall of 2003, Converse launched its "Loaded Weapon" basketball sneaker, an updated version of the "Weapon," which Magic Johnson and Larry Bird made famous in the 1980s. The company had terrible timing: shortly before the shoe's launch, Baylor University basketball star Patrick Dennehy died after being shot by a teammate.

    During 2003 and 2002, NBA players Jayson Williams, Gilbert Arenas, and Allen Iverson all faced weapons-related charges. Soon after the "Loaded Weapon" hit stores, some African-American history scholars cried foul. Converse stuck by its decision, and released a statement claiming, "This is merely the name of a shoe."