谷歌有望一统迷你平板电脑江湖的五大理由
DON SEARS
2012-08-29
直到最近为止,谷歌一直都只是在为三星、华硕、宏达电以及亚马逊等公司的手机和平板电脑开发移动操作系统。现在,谷歌亲自操刀,推出了Nexus 7,直接面向消费者,希望凭借自家媒体商店Google Play,在内容消费市场分得一杯羹。多重理由表明,谷歌有望一统迷你平板电脑市场。
时机
虽然谷歌没有置评未来的市场营销方案,但它在奥运会期间却播放了(Nexus 7的)电视广告。通过尽早将平板电脑推向市场,从而获得一定优势。如果竞争对手不能在圣诞季前推出足够有竞争力的产品,届时,Nexus 7的先发优势将更加明显。 译者:项航 |
Google would not comment about its future marketing plans, but did say it had a television ad that ran during the Olympics. By getting its tablet out early, it has given itself an advantage. If competitors don't significantly improve their offerings for the holidays, it will have an even stronger head start. |