2013汽车狂想曲
ALEX TAYLOR III
2013-01-05
2013年已经到来。新的一年里,超级珍藏版法拉利问世;菲亚特500推出豪华轿车;汽油价格继续高企。这些或严肃、或诙谐的预测,哪些会变成现实?
5月 2014款皮卡正式发布五个月后,通用汽车开始对它进行量产——但这时却发现手头竟还有成千上万辆待售的2013款皮卡。因此,通用大打促销牌,成为自从李•艾柯卡20世纪70年代为克莱斯勒公司(Chrysler)推出营销活动以来力度最大的促销,当时的口号是“买一辆车,得一张支票”(Buy a Car, Get a Check)。 |
May GM finally starts building its 2014 pickups after revealing them to the public five months earlier -- only to discover it still has hundreds of thousands of unsold 2013 models on hand. The resulting incentive binge is the largest since Lee Iacocca's "Buy a Car, Get a Check" campaign for Chrysler in the late 1970s. |