2013全球汽车高管面临大考
Alex Taylor III
2013-02-04
新的一年里,全球汽车巨头的高管将迎来诸多考验。消费者们捉摸不透的口味、市场的不确定性和宏观经济的种种变数都是汽车行业的高管们要面对的问题。
艾伦•马斯科:特斯拉汽车公司 特斯拉汽车(Tesla )到底是会仅仅变成有钱人的一个烧钱的嗜好,还是会成长为一桩能自给自足的买卖,今年就将彻底见分晓。公司董事长兼首席执行官马斯科已承诺今年将生产2万辆车,并且1月的势头看起来不错。悬而未决的问题是,他那归工厂所有的展厅和服务中心是否能提供充足的分销量——并且这两个地方卖车是否违反了汽车经销商特许法也不得而知。 |
5. Elon Musk: Tesla Motors This will be the year that determines whether Tesla (TSLA) remains a cash-burning rich man's hobby or grows up to become a self-sustaining business. Chairman and CEO Musk has promised to build 20,000 cars this year, and he got a good start in January. Still to be settled is whether his factory-owned showroom and service centers provide adequate distribution -- and if they violate dealer franchise laws. |