谷歌眼镜迎来日本挑战者

    这种体验也说明了这款产品还处于研发阶段，而且还是非常早期的研发阶段。虽说“心电感应1号”团队打算在2013年圣诞节发布这款设备，不过可以说它离真正流行起来还有很远。他们现在还在挑选零部件供应商，而且按现在的研发进度，我们也无法给它预估一个价格（但它肯定比谷歌眼镜向开发者收取的费用要低），也没法预测它的电池寿命。“心电感应1号”团队还谈到了这款眼镜许多计划中的功能，比如计划通过声音、手势或触摸来控制界面等等（都是很难啃的骨头），但是这些功能还很遥不可及。

    不过与此同时，我的确很喜欢“心电感应1号”的某些功能。比如它们选择了社交图像分享这样一个功能，而且试图把它做得非常简单，我认为这是他们很明智的一个决定。井口尊然把“心电感应1号”和谷歌眼镜比作苹果的iPod。它们创造了一个全新的产业类型，但在它们问世之前，人们根本不知道自己会想要这样一款产品。一款设备要想打开这种有难度的市场，需要一款杀手级应用，以塑造消费者的需求，赢得消费者的芳心。

    “心电感应1号”严格来说并不对谷歌造成威胁。这个团队有8个人在开发这款设备，2013年1月他们才成立了公司。就像井口尊然在演示开始时对大家说的那样，他们向大家介绍的与其说是一款襁褓中的产品，还不如说是一款还没出娘胎的产品。这个团队上个月在影视音乐互动大会（SXSW）上介绍了他们的“心电感应1号”，下个月他们还会在硅谷与开发者们交流。

    今年11月在旧金山举办的RoadMap大会上，我们还会谈到可佩戴产品和新的UI。如果您想获得我们赠送的第一批RoadMap大会门票（去年全部售光），请点击此处报名。（财富中文网）

    译者：朴成奎

    The experience is also telling of the stage of development of the product. It’s in a really early stage. While the Telepathy team is shooting for a Christmas 2013 launch for the device, it’s far — far — from prime time. They’re still sourcing suppliers for the components, and haven’t advanced enough to be able to give an estimated price on it (other than it’ll be cheaper than what Google is charging developers for Google Glass) or battery life time yet. There’s also a lot of planned functionality in the device that the team talked about but wasn’t even remotely there yet, like planned interfaces using audio, gesture, and touch (difficult things that are hard to get right).

    At the same time, I do like some of the choices that the Telepathy team have made. In choosing one functionality (social image sharing only) and trying to make it really simple, I think they made smart decisions. Iguchi likened the Telepathy One and Google Glass to the iPods of the world trying to create an entirely new type of industry that people don’t know yet that they want. The device that can break through this type of difficult market will need to have one killer app to define the need and win people over.

    The Telepathy One isn’t really a threat to Google. The team has 8 people working on the device, and formed the venture in January 2013. And as Iguchi said at the beginning of his talk while they’ve introduced their baby, it’s not really even born yet. The group introduced the Telepathy One at SXSW last month, and will be in Silicon Valley next month looking to connect with developers.

    We’ll be talking about wearables and new UI’s at our RoadMap event in November in San Francisco. To get access to our first tickets for RoadMap (which sold out in 2012) sign up here