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实话实说:车界老兵点评六大CEO

实话实说:车界老兵点评六大CEO

Bob Lutz 2013-06-06
汽车界的传奇人物鲍伯•卢茨刚刚出了一本新书,给他以前的老板们打了个分,点评他们的领导水平和领导风格。宝马、福特、克莱斯勒、通用汽车等公司历史上的传奇掌门人纷纷中枪。

2009年,鲍伯•卢茨站在一辆通用沃蓝达下方。

总是直言不讳的鲍伯•卢茨

    鲍伯•卢茨曾经在四家车企里担任过将近50年的高级管理者。他2010年退休,随后以作家和演讲家的身份开辟了职业生涯的第二春。他最擅长的事是解析人们关心的汽车界谜团。继2011年出版了一本名叫《造车人vs.数钱人》(Car Guys vs. Bean Counters)的书后,最近卢茨又出版了一本名叫《偶像和傻瓜:领导力大实话》(Icons and Idiots:Straight Talk on Leadership)的新书。卢茨在这本书中描述了他几个老板的“怪癖和愚蠢程度”,还给他们的领导水平打了分。我们可以发现,书中出现的大多数CEO都缺乏某些素质。

    这本书是关于领导和领导力的,是我60多年来总结观察的结果。这些故事并不是要抨击谁,也不是要打击报复。随着这么多年过去,怒气和愤懑也早已烟消云散了。我想做的就是通过展示成功领导者的人性弱点以及他们的成功来呈现这些人的复杂性。我得出的结论是,大多数成功的领导者在精神和情绪上都有些偏曲。可以说他们都缺乏耐心,比较倔强、固执己见,不容易被满足,而且独断专横。然而,正是这些特质引导他们获得了成功。

    商业界很喜欢把事情量化,所以我也把书里提到的每个话题都列了个简短的提纲。然后我根据我个人认为最重要的一些领导素质按每项1到10分对他们进行打分。这些素质包括正直、勇气、风格、沟通技巧、刚强、变通、坚定、专注、做事情的轻重缓急、创意和成果等等。完美的成绩是345分。

Always outspoken

    Since retiring in 2010 after nearly five decades as a top executive at four automakers, Bob Lutz has found a second career as a myth-puncturing author and speaker. In this highly personal follow-up to Car Guys vs. Bean Counters, published in 2011, Lutz relates what he calls the "bizarre foibles and rank stupidity" of his bosses, and grades them on their leadership qualities. Lutz is a hard marker: Most of the CEOs in Icons and Idiots: Straight Talk on Leadership are found wanting in several qualities.

    This book is about leaders and leadership, a compendium from my more than 60 years of observation. These tales do not constitute a "hatchet" job or an attempt to "get even." The years have caused anger and resentment to dissipate. What I have attempted to do is to show the complexities of successful leaders by exposing both their human weaknesses and, in most cases, their successes. My bottom line is that most successful leaders are mentally and emotionally askew. It's precisely that they are impatient, stubborn, opinionated, unsatisfied, and domineering that makes them successful.

    Since the business world likes quantification, I have attempted to craft a brief overview of each of the subjects examined in this book. I have evaluated them, using a scale of 1 to 10, on the leadership traits I personally believe are the most important: integrity, courage, style, communication skill, toughness, adaptability, consistency and focus, sense of priority, creativity, and results. A perfect score would be 345.

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