英菲尼迪VS.林肯:谁能跻身顶级豪车俱乐部
Alex Taylor III
2013-08-30
从高端品牌向真正的奢侈品牌进军堪称惊险的一跳。眼下,福特旗下的林肯和日产旗下的英菲尼迪这两大品牌都在马不停蹄的向着全球顶级豪车阵营进发。谁能率先撞线?我们不妨从品牌定位、市场优势、历史沉淀、未来前景等方面作一番对比。
9. 小风波 英菲尼迪原本打算在日产聆风(Leaf)的平台上开发LE电动车,但现在已推迟了这项计划。它将另起炉灶打造一款新的豪华车及其他车型。 眼下林肯的经销商对新产品如饥似渴,但林肯却将MKZ(见上图)的上市时间推迟了四个月以修复质量问题。 优势方:不相上下 |
9. Bumps Infiniti has suspended the LE electric sedan it planned to spin off from the Nissan Leaf platform and instead will create a luxury sedan as well as other models. Lincoln held up shipments of the new MKZ (above) for some four months to fix quality problems at a time when dealers were starved for new product. Advantage: Split |