最佳与最差：硅谷科技初创公司CEO评点2013

马特•麦金尼斯

CEO，电子教科书服务公司Inkling

公司业务：针对iPad、iPhone和网络的互动数字教科书。

最佳：我想说，过去一年是见证“无聊”公司诞生的一年。虽然我们身处泡沫之中，这是事实，但许多人正在解决一些虽然无聊、但却非常有意义的问题。我们已经远离了所谓的以消费者为特征的时代精神。图片分享应用Snapchat很出色。消费者业务是可以建立的，包括那些虽然没有太多价值，但估值却高达数十亿美元的东西。但我更关注Zenefits*公司，它致力于完善公司对健康福利的管理；我还关注在线教育公司Clever*，它致力于中小学教育中的一些无聊问题。他们现在与15,000家美国学校合作，这些学校的学生通过该公司的服务可以向老师反馈数据。这些虽然不是什么“令人振奋”的问题，但却非常重要。

最差：我们看到了文化上的冲突，尤其是在旧金山。它造成了一种“我们与他们对立”的心态。这绝对是不公平的，它让人们把注意力放到了错的问题上，却没有帮助解决真正的问题。它演变成了阶级斗争，说实话，非常令人失望。我认为冲突的双方都应该受到谴责。而人们向谷歌员工大巴投掷石块和进行围堵，无疑是火上浇油。对于旧金山年轻的科技雅皮士们和整个社区的隔离状态，我一直感到非常遗憾。我在工作中会与团队谈论这个问题。我鼓励人们参加当地选举投票。

*麦金尼斯同时也是一位投资者。

Matt MacInnis

CEO, Inkling

The company's 411: Interactive digital textbooks for the iPad, iPhone, and web.

Best: I feel like the last year has seen the birth of the "boring" company ... Despite the fact we're in a bubble, people are actually biting off really meaningful, boring problems. We've gone away from this consumer-y zeitgeist bullshit. Snapchat is fine. Consumer businesses can be built, including ones that aren't worth anything but are billions of dollars in valuation. But I look at companies like Zenefits* that are trying to improve the benefits of how companies administer health benefits, and I look at companies like Clever* that are solving this really boring problem in K-12 schools. They're in 15,000 U.S. schools, where they've actually got students now capable of returning data back to a teacher. These are not "sexy" problems, but they're so important.

Worst: We have seen the culture war, particularly in San Francisco, shift into high gear where it's an "us vs. them" mentality. It's totally unfair, drawing attention to the wrong issues and not helping solve the real ones. It's class warfare and frankly, disappointing. I think both sides are culpable. But people who are throwing rocks at Google buses and that sort of thing are enflaming the situation. I have long lamented the disconnect between young tech yuppies in San Francisco and the rest of the community. I talk about it at work. I talk to my team about it. I encourage people to vote in local elections.

*MacInnis is an investor.