2013商界7大口水仗
索尼 vs. 微软
索尼与微软(Microsoft)在2013年的磕磕碰碰是不可避免的。两家公司分别推出了各自的最新视频游戏系统——PlayStations 4和Xbox One。然而,随着新游戏终端发布的临近,双方的口水战也是愈演愈烈,超出了人们的想象。八月,索尼娱乐部主管讽刺微软不断调整对于新Xbox的定位。而微软工作室(Microsoft Studio)的负责人反驳称,微软善于倾听消费者的意见,这才是进行调整的原因。索尼却表示,微软的妥协是一个明显的信号,表明它针对新游戏终端所采取的策略遭遇了挫折。谁是最终胜利者?有报告称PlayStation 4的销量超过Xbox,但真实情况并不明确。两款产品都是圣诞节的抢手货。双方的口水战仍在继续。 |
Sony vs. Microsoft There were bound to be some elbows thrown between Sony (SNE) and Microsoft(MSFT, Fortune 500) in 2013. Both companies were set to release their new video game systems -- PlayStation 4 and Xbox One. But as the consoles neared release, the war of words got more heated than many thought it would. In August, Sony's head of entertainment called Microsoft out for constantly shifting its message on what the new Xbox would be. Microsoft Studio's boss countered that Microsoft was a company that listened to consumers, and that's why changes had been made. Sony countered that Microsoft's retreat was clearly a sign that its strategy for its new console was rebuffed. Who won? There were reports that PlayStation 4 was outselling Xbox, but it's hard to tell. Both systems were two of the hardest to get items for Christmas shoppers. The battle goes on. |