2013:全球车界这一年
Alex Taylor III
2014-01-03
刚刚过去的2013年对汽车业来说是个变革之年,但变革的结果却几家欢乐几家愁,有的东山再起,有的一败涂地。此外,还有人在办公室角落里酝酿革命。总之,这又是不平静的一年。
增长最快品牌 斯巴鲁(Subaru)的销量在全新设计的森林人(Forester)酷越车大力推动下攀升了28%。它今年前十个月就打破了去年的销量纪录,还连续第五年保持了增长。而一度算是热门选手的起亚(Kia)尽管拥有七款全新或改款车型,销量却出现了下滑。在11月整个市场增长8%的背景下,起亚的销量却下滑了3%,表现在前十大品牌中垫底。 |
Fastest-growing volume brand Juiced by the redesigned Forester crossover, Subaru saw its sales climb 28%. It broke its previous annual record with two months left and recorded its fifth consecutive yearly increase. Kia, formerly a hot performer, slumped despite seven new or refreshed models. Its sales fell 3% in an overall market that had risen 8% through November, the worst showing for any top 10 brand. |