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挑战迪士尼与华纳兄弟:亚马逊与出版界的最新战役

挑战迪士尼与华纳兄弟:亚马逊与出版界的最新战役

JP Mangalindan 2014年08月22日
这家零售巨头频频惹火出版界,只为追求最低价格。让我们在此盘点一下亚马逊公司最新的四场战局。

    亚马逊对阵邦尼集团

    阿歇特并不是唯一一家被亚马逊惹怒的图书出版公司。本周,瑞典传媒公司邦尼集团(Bonnier Group)旗下的1,000余名作者(其中还有著名的诺贝尔文学奖得主艾尔弗雷德•耶利内克)共同签署了一封公开信,指控亚马逊公司为操纵其网站的推荐榜单,谎报图书库存情况,以及拖延消费者的图书订单出货时间,而这一切都是为了向这家瑞典出版商索要更多的折扣。

    “目前为止,亚马逊的客户依然觉得这些推荐列表并没有受到人为操纵,也觉得可以信任亚马逊,”公开信中写道,“不过实情显然不是这样的。”

    这场明争暗斗开始于今年5月,当时这些作者们头一次注意到他们的作品被亚马逊推迟销售,这才促使邦尼集团对外披露正在与亚马逊进行谈判的事情。

    谈判状态:进行中

    Amazon vs. Bonnier

    Hachette isn’t the only book publisher to feel Amazon’s wrath. This week, more than 1,000 writers under the Sweden-based Bonnier Group (including noted Noble Prize winner Elfriede Jelinek) signed an open letter to Amazon accusing the company of manipulating its online recommendation lists, lying about the availability of books and delaying the shipment of customers’ orders, all as a way to negotiate bigger discounts with the Sweden-based publisher.

    “Amazon’s customers have, until now, had the impression that these lists are not manipulated and they could trust Amazon,” reads the letter. “Apparently that is not the case.”

    The battle began in May when the authors first noticed delays in the availability of their works, prompting Bonnier to reveal that it was in the midst of negotiations with Amazon.

    Status of negotiations: Ongoing

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