9个因过于超前而失败的创业理念
流媒体应用 在justin.tv之前,1996年还曾经有一个名叫JenniCam的网站一度颇为流行。那只不过是一个女人在网络上广播她的生活,并收取会员每人每月15美元。(现在我们把它叫做电视真人秀。)2007年,Justin.tv开始向智能手机用户提供同样的服务。不过它并没有像希望的那样流行起来。Justin.tv之后的视频应用Viddy也同样失败了。如今,Meerkat的广泛成功,以及Twitter正打算收购的Periscope,都表明这个理念是有前景的。当时缺少的仅仅是更快的流媒体、更好的摄像头,以及对视频内容的消费欲望。 |
Livestreaming apps Before Justin.tv, there was JenniCam, which launched in 1996. It was just a woman broadcasting her life for a $15 per month subscription. (Today we call that reality TV.) In 2007, Justin.tv aimed to offer the same service to smartphone users. It didn’t catch on as hoped, and Viddy, the hit video app that followed it, failed too. Today, the viral success of Meerkat, and the anticipation for Twitter’s TWTR 0.18% answer, Periscope, show that the use case is real. We just needed faster streaming, better cameras, and a greater appetite for video content first. |