商务英语：今日热词——推广
《财富》(中文版)
2014年03月18日
EXAMPLE: As part of their marketing plan, the new film’s producers want to eventize it by organizing big opening nights in movie theaters on three continents.
这部新影片的制作人想通过在三大洲的电影院里组织大型首映夜活动来进行推广，这是他们营销计划的一部分。
这部新影片的制作人想通过在三大洲的电影院里组织大型首映夜活动来进行推广，这是他们营销计划的一部分。
今日单词：
| 单词 | eventize |
| 中文释义 |
推广 |
| 英文释义 |
(transitive verb) To create and promote events based on a film, musical composition, or similar work of art, in order to increase its visibility. |
|
例句 |
EXAMPLE: As part of their marketing plan, the new film’s producers want to eventize it by organizing big opening nights in movie theaters on three continents. 这部新影片的制作人想通过在三大洲的电影院里组织大型首映夜活动来进行推广，这是他们营销计划的一部分。 |
今日短语：
| 短语 | smooth operator |
| 中文释义 |
忽悠高手 |
| 英文释义 |
(INFORMAL) Clever and devious and often evil person who is skilled at persuading others to trust him. |
| 例句 |
EXAMPLE: The thief was a smooth operator who convinced people to give him their private financial information so he could advise them about investments, but in reality he was stealing from them. 这个盗贼是个忽悠高手，能说服别人把私密的财务信息给他，然后向他们提供投资咨询，但实际上是偷他们的钱。 |
