我是如何成为一名创业者的?
如果计划失败,继续寻找其他机会。秘诀在于,不要在第一或第二个商业创意上失去所有的金钱和精力。 做好对抗同事、合伙人、客户和债权人的心理准备。 在一开始,接触100个潜在的创业线索,但只能抓住其中一个。 塔尔文德尔•辛格的回答,Tushky.com创始人兼CEO “我应该如何创建公司?” “我有一个创意,是否应该成立一家公司?” “现在是合适的时机吗?” 这是考虑创业的人经常提到的问题。以下是一个可行的路线图,其中包括7个要点: 1. 风险 创业有风险。就是这么回事。成功者少之又少。要做好失败的准备。如何知道自己是否愿意承担风险?考虑一下更令你烦恼的问题:我如何支付每月的开支,或者我如何组建团队。如果是前者,现在便停手吧。 2. 优先顺序 事情发生的速度会令人措手不及。这是计划与谨慎的有趣组合。要想顺利解决问题,必须学会安排事件的优先顺序。事无巨细!这不是精密的科学,而是一项艺术。以有限的资源平衡不同的变量,同时安排好事件的优先顺序,创业者必须尽快学会这项艺术,以减缓风险。 3. 保持相关性,否则将停滞不前 要想通过安排事件的优先顺序减缓风险,创业者必须知道需要优先安排的事项。而要做到这一点,创业者必须保持相关性。保持与自己的创意、业务部门、竞争对手、生态系统,以及你自己的相关性。及时了解与创意有关的时事。就像照顾自己的孩子一样,你会关心孩子吃的每一种药、衣服的质量、玩具的质量等等。而对于初创公司,你需要考虑创意的方方面面,保持相关性。 如何做到保持相关性?放下书本,开始谈话。参加创业活动,接触更多人。与资深创业人士交流。与初创公司员工交流。 4. 提出适当的问题 要保持相关性,你需要提出适当的问题。所谓适当的问题必须要非常明确,使对方可以给出准确的答案。比如:“我该如何使用数据分析?”或者“Facebook、Twitter和其他公司如何使用数据分析?”你认为哪一个问题能够给你带来更精确的答案?前者太模糊,很难回答。而后者(如果与你的公司有关)则会给你一个更准确的答案。所以,你应该准备这一类问题,以便有机会时提出来。 5. 选择合适的工具 目前,适合不同公司需求的工具应有尽有。在公司发展的不同阶段选择合适的工具组合非常重要。例如,在初期,你要与人们见面,要提出适当的问题,所以,你需要记录对话内容和心得,以便随时翻看。我正在用笔记软件Onenote。使用适当的工具,既能为你节省大量的资金和时间,又能保证工作效率。 |
If your plan fails, then move on to another opportunity. The secret is to not to lose all your money and energy on the first or second business idea. Set up your mind to prepare for confrontations with workmates, partners, customers, and people you borrowed money from. In the beginning, expect to contact 100 leads and sign with only one. Answer by Talvinder Singh, founder and CEO of Tushky.com “How should I start my venture?” “I have an idea, should I launch it?” “Is this the correct time?” These are some of the questions that anyone who is thinking of creating a startup. Here is a 7-point actionable roadmap: 1. Risk Startups are risky. Period. Very few succeed. Be prepared for that. How to know if you are risk averse? Think about what bothers you more: how will I meet my monthly expenses or how will I build my team. If it’s the former, stop right here! 2. Prioritize. Prioritize. Prioritize Things happen at break-neck speed. It’s a funny mix of planning and prudence. And to sail through this, learn to prioritize. Everything! It’s not an exact science, it’s an art. Balancing various variables with limited resources while prioritizing is an art one needs to learn as soon as possible to mitigate risks faster than they appear. 3. Stay relevant or stagnate To mitigate risks by prioritizing, one needs to know what needs to be prioritized. And this can only happen if you stay relevant. Stay relevant to your idea, your business sector, your competition, your ecosystem and yourself. Keep yourself updated about current affairs in vicinity of your idea. Just like caring for your baby, you would take care of every single medicine administered, quality of clothes, quality of toys and everything else in between. With your startup, you need to think about every single aspect of your idea and stay relevant. How to do that? Stop reading and start talking. Go to startup events and meet people. Talk to veterans. Talk to startup employees. 4. Ask the right questions To stay relevant questions, you need to ask the right questions. A right question is the one that is not ambiguous and therefore enables the person to give precise answers. Consider, “How should I use data analytics?” and “How does Facebook, Twitter and the likes use data analytics?” Which one do you think will give you a more precise answer. The former is too vague to be answered. The latter (if it’s relevant to your business) will give you a more accurate answer. And these are the kind of questions you should be prepared to pop up whenever you get a chance. 5. Pick the right tools There’s an overload of all sorts of tools available for various business needs. Picking the right set of tools at the right stage of business is extremely important. For example, at the early stage when you are meeting people and asking the right questions, you need to document the conversations and take-aways somewhere so that you can come back to them. Onenote is what I use. Staying relevant with the right tools will save you loads of money and time while keeping you productive. |