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维珍创始人的10大成功秘诀

维珍创始人的10大成功秘诀

Richard Branson 2014年11月17日
维珍品牌创始人理查德•布兰森,是一位以特立独行著称,具有传奇色彩的亿万富翁。他既保持了犹如嬉皮士般的生活方式,又获得了巨大的商业成功。那么,他拥有什么成功诀窍?请看他的自述。

    7. 放权,拿出更多时间陪伴家人。

    创业者必须掌握的关键技能之一便是放权。一定要“针对自己的弱点进行招聘”。你引进的人才应该能完成你不太擅长的任务,进而使你从中解放出来,把更多精力用于规划公司的未来。此外,这一策略也可以帮你腾出更多时间陪伴家人,而这才是最重要的。

    当然,如果你最近有什么好主意,别忘了征求家人的意见。比如,在推出Mates避孕套之前,我其实应该先征求家人的意见。

    8. 沟通协作

    保持简单直接,最重要的是,与其他人一起工作和娱乐。将蘑菇放在黑暗中,撒一些肥料,它可能会自己生长,但这种策略不适合人。苹果公司(Apple)联合创始人史蒂夫•乔布斯和皮克斯(Pixar)等公司,开创了开放的工作环境,鼓励人们交流和分享自己的创意——你也需要这样的氛围。

    9. 关上笔记本和iPhone,到户外去。

    不要整天坐在屏幕前面。关上那些电子设备,去探索外面的世界。如果你一直忽略了这方面,可以先从自己家的后院开始,然后逐渐扩大活动范围。外面有那么多有意思的人等着你去结交,有那么多精彩的冒险等你尝试,有那么多有意义的事情等着你去挑战,所以,我们没有时间可以浪费。正如一句谚语所说:生活不是带妆彩排。

    10. 做自己喜欢的事情,在厨房放一张沙发。

    只要自己爱的人就在身边,能做自己喜欢的事情,住在哪里和挣多少钱将不再重要。我们住在内克尔岛的时候,家人大多数时间会在厨房里度过。只要有一个安身之所,能与自己最爱的人在一起,便已足够,何须太多?

    现在,我得回到吊床上处理工作去了——这便是维京群岛人的生活方式!(财富中文网)

    译者:刘进龙/汪皓

   7. Delegate, and spend more time with your family.

    The art of delegation is one of the key skills that entrepreneurs must master. Be sure to “hire to your weaknesses.” Bringing on people who can do the tasks you aren’t particularly good at can free you up to plan for your company’s future. This strategy also allows you to spend more time with your family, which is really the most important thing of all.

    Oh yes, and don’t forget to as your family for input on your latest big idea — like I should have done before we launched Mates condoms, for instance!

    8. Communicate, collaborate and communicate some more.

    Keep it simple, stupid . and above all else, work and play with others. Mushrooms might grow when they are kept in the dark and fed a diet of dung, but that strategy doesn’t work with people. The Apple co-founder Steve Jobs and companies like Pixar built open work environments that invited intermingling and the sharing of visions — you need that atmosphere too.

    9. Turn off your laptop and iPhone, and get out there.

    Don’t sit in front of a screen all day. Switch everything off and venture out into the world regularly. If you’ve been neglecting this part of life, start with your own backyard, then expand your field of vision. With so many fascinating people to meet, exciting adventures to embark upon and rewarding challenges to undertake, there’s no time to lose. As the saying goes: Life isn’t a dress rehearsal.

    10. Do what you love, and keep a couch in the kitchen.

    As long as you are surrounded by the people you love and you’re doing what you love, it really doesn’t matter where you live or how much money you make. When we are on Necker Island, my family tends to spend most of our time in the kitchen together. If you have a roof over your head and a partner you love, you really don’t need too much more.

    Now, I really must get back to my hammock so I can do some business – around here that’s known as the Virgin Islands way!

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