昨晚的事情我还有些恍惚……基南当时正在吃东西。他发短信给我，说正在回来的路上，还有，史蒂夫•乔布斯去世了。我的第一反应是他在开玩笑。我当时应该想到基南是苹果的死忠粉丝，绝不会开那样的玩笑。早在几周之前，就有小道消息谣传乔布斯已经过世。后来，我仔细查看了在线新闻，我意识到这次是真的。基南和我完全傻眼了。不到10分钟，还没等我们反应过来，各大媒体就蜂拥而至。到处挤满了来自世界各国的媒体，争相要求采访我们……闪光灯闪个不停、摄像机拍个不停。许多人还聚在一起悼念乔布斯。我们完全不知所措，有点吓傻了。大家围向我们，我甚至数不清到底有多少人采访过我们俩。既有单独采访，也有我俩一起的。他们都在收集对史蒂夫•乔布斯的看法——他对苹果的意义如何，对整个科技界有何意义，对整个社会又有何意义。乔布斯是位不可思议的大人物，他改变了整个科技界，鼓励大家不断独立自考。

    下面这段精彩演讲目前正在Facebook上疯狂流传，它直接引用自乔布斯的原话：

    “向那些疯子致敬，他们特立独行、桀骜不驯、惹是生非，与世俗格格不入……他们总是从不同角度看待问题——他们从不墨守陈规……你可以引述他们的看法，反驳他们，也可以赞美或诋毁他们，但唯独不能漠视他们，因为他们在改变世界……他们推动人类前行，或许有些人把它们当作疯子，但他们是我眼中的天才。因为只有那些疯狂到认为自己能改变世界的人，才能真正改变整个世界。”

    无论是不是苹果的粉丝，但有一点绝不容否认，那就是乔布斯的决断、智慧、影响和悲悯之心。他是苹果的灵魂，珍稀每一位顾客。迈入苹果零售店，进入的不仅仅是虚拟电子产品游乐场，而是一个让人宾至如归的场所。顾客可以免费浏览、测试那些设备，甚至还能在计算机上处理个人业务（对于没有自己wifi无线网的人而言，这一点非常宝贵）。然而，对我而言更重要的是其中积极、乐观的气氛。苹果店员们非常乐意和顾客分享苹果的产品和知识，为人们提供帮助。苹果店员是全心全意地真正喜爱自己的工作，而不是仅仅为了生计而装模作样。这是苹果给我们的莫大礼物，也是我不断被苹果零售店吸引的原因，虽然我通常更喜欢色彩明亮的商店，而不是白色素净的苹果店。真挚的微笑常在人心，让顾客一天的心情都格外不同，而这样的微笑在我所拜访的每家苹果零售店随处可见。我有一些正在或曾在苹果工作的朋友，我感到他们中洋溢着一种归属感（这仅仅是我的观察，我自己并未亲身和他们一道工作过），就像“苹果之家”的感觉，这真是无比美妙。

    癌症是一个真正的婊子。请原谅我的法语。癌症对患者而言是可怕的、毁灭性的，更别提患者的家人和朋友。对谁都是如此。不管你是史蒂夫•乔布斯或是张三李四，不论你是富有还是贫穷，是男是女，是老是少，是同性恋或是异性恋，是知名人物还是无名小卒……它可谓一视同仁。人们都很痛心。一位记者问我，我是否认为史蒂夫•乔布斯是一位不可替代的人物。我回答，没错，他不可替代。每个人都不可替代。人没有尊卑贵贱之分。我们把有些人推上神坛，制造了一种幻觉，这些人是不朽的。虽然我本人并不认识乔布斯，但想到他经历的苦难，我十分难过。他和所有人一样都是凡人。这是我们社会的损失，我对此真的很难过，但我更为他的家人和他亲近的人难过，尽管我很高兴他周围有这样一个群人陪着他。史蒂夫•乔布斯不会被人们遗忘，他的影响永在人间。愿他安息。

    iPhone 4S预定于美国时间10月14日早上8点发售。截至10月13日下午2点，在第五大道的苹果商店前已有12人排队。

    译者：项航

    "Here's to the crazy ones, the misfits, the rebels, the troublemakers, the round pegs in the square holes… the ones who see things differently — they're not fond of rules… You can quote them, disagree with them, glorify or vilify them, but the only thing you can't do is ignore them because they change things… they push the human race forward, and while some may see them as the crazy ones, we see genius, because the ones who are crazy enough to think that they can change the world, are the ones who do."

    Whether or not you are a fan of Apple, there is no denying his determination, intelligence, influence, and compassion. He was the heart and soul of a company that values each and every customer. When you walk into an Apple Store, you encounter not only a virtual playground of electronics, but a place where you feel welcome. You are free to browse and test the merchandise, and even use the computers for personal use (a valuable tool for many people who do not have their own wifi). Even more important to me, however, is the positive, upbeat atmosphere. The employees are genuinely excited to help, to share their products and knowledge with the consumer, and seem to truly love what they do instead of just putting on an act. That in itself is a gift to be around, and why I am continuously drawn to the Apple Store despite the fact that I'm normally drawn to places that are filled with bright colors instead of the pristine white found at Apple. A real smile goes a long way and can make a difference in a customer's day, and smiles are plentiful in every branch I've visited. Having friends who work and have worked for Apple, it appears (simply from observation, as I haven't worked there myself) that there is a sense of community among them, almost like an "Apple family", and that's a beautiful thing.

    Cancer is, pardon my French, a real bitch. It is a terrible, devastating thing to go through for the sufferer, not to mention their family and friends. This is true whether you are Steve Jobs or Jane Doe. Rich, poor, male, female, old, young, gay, straight, famous, unknown…it doesn't discriminate. Everyone feels pain. One reporter asked me if I think Steve Jobs was an irreplaceable human being. I answered that yes, EVERY person is an irreplaceable human being. One person is not superior to another. We place people on pedestals and create the illusion that they are immortal, and although i did not personally know him, it pains me to think he had to suffer so much. He was as mortal as anyone. I am truly sad for the loss to society, but even more sad for his family and those who were close to him, though I am happy he had such an incredible support system. Steve Jobs will not be forgotten, and I am sure his legacy will carry on. RIP.

    The iPhone 4S is scheduled to go on sale at 8 a.m. Friday local time. As of 2 p.m. Thursday, the line at the Fifth Avenue store was 12 people long.