身为公司CEO该怎么向公众道歉
Ben Geier
2014年08月21日
做错事就要道歉。伟大如苹果前CEO史蒂夫•乔布斯也概莫能外。《财富》为你逐一盘点近些年那些颇为经典的CEO道歉案例。有些起到了很好的效果，有些道歉则公众完全不买账。这里面有什么学问？
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洛杉矶快船队(LA Clippers ) 今年3月份，时任洛杉矶快船队老板唐纳德•斯特林的种族主义言论曝光，激起球迷和NBA球员忿怒，面临重重压力的他不得不卖出球队。在接受CNN采访时，斯特林尝试着为他的不当言论道歉，但没有奏效。他还是没有保住他的球队。（财富中文网） 译者：叶寒 |
LA Clippers Former Los Angeles Clippers owner Donald Sterling came under pressure to sell the team in April after the release of recorded conversations in which he made racist comments, prompting outrage from fans and NBA players. Sterling tried to apologize for his remarks in a CNN interview, but it didn't work. He still lost his team. |
