那些年大牌公司打响的声誉保卫战

    美国国际集团

    • 危机：奖金丑闻

    • 时间：2009年

    2008年，跨国保险公司美国国际集团（AIG，《财富》500强）出现了610亿美元的亏损，刷新了该公司的季度亏损纪录。围绕着AIG在随后爆发的金融危机中扮演的角色，这家陷入困境的保险公司很快又受到了千夫所指。蒙受这样的巨大亏损后，美国政府动用了1700亿美元纳税人资金解救了AIG。尽管存在种种过失，2009年AIG高层仍为自己发放了1.65亿美元奖金。对于这项决定，一位AIG高管向《纽约时报》辩称，他需要奖励员工，目的是“留住最好的、最聪明的人才”。AIG一直都是媒体关注的焦点——是最糟糕的那种，原因是金融危机前，这家公司发行了存在缺陷的按揭支持证券，目前依然在善后。

    AIG

    • Crisis: Bonus scandal

    • Year: 2009

    In 2008, multinational insurance corporation AIG (AIG, Fortune 500) posted a $61 billion loss: the largest quarterly loss in corporate history. The troubled insurer would soon become the target of criticism surrounding the role the company played in the financial crisis that followed. After the catastrophic loss, the company was bailed out for $170 billion by the government with taxpayer dollars. Through all of these missteps, AIG executives still rewarded themselves with $165 million in bonuses in 2009. A company official defended the decision, telling the New York Times that he needed to reward his employees in order to "retain the best and brightest talent." AIG continues to remain in the media spotlight -- for the worst -- as it deals with settlements over the faulty mortgage-backed securities it issued before the crisis.