社交媒体10大明星企业
谷歌 谷歌公司(Google)帐户“A Googler”拥有大约46万粉丝,定期发帖,介绍谷歌的功能和内部观点。例如,近期的一个链接指向公司官方博客的一篇文章,内容是公司筛选最差广告的做法。此外,谷歌公司还慷慨地设置了一些外部链接,指向介绍公司实践。但是,谷歌公司在Twitter上的影响力在于其个性化帐户的深度,而这也正是我们将这家公司选为1月社交媒体明星公司的原因之一。谷歌开设了一批提供定向更新的专属账户,谷歌地图(Google Maps)、谷歌开发者(Google Maps)和谷歌分析(Google Analytics)只是其中三个,各有10万多粉丝。 |
"A Googler," the @google account with about 4,600,00 followers, regularly posts new Google functionalities and inside looks, such as a recent link to an official blog post on how the company screens out bad ads. Google also generously links out to articles shedding light on company practices. But the strength of Google's Twitter presence, one of the reasons we named it a social media star in January, lies in the depth of its specialized accounts. Google Maps (@googlemaps), Google Developers (@googledevs) and Google Analytics (@googleanalytics) are just three of the group of dedicated accounts that provide more targeted updates, each for over 100,000 followers. |