史上50大商业对手:AT&Tvs.MCI
·中国6大商业对手(京东vs.苏宁、华为vs.中兴…)
史上50大商业对手盘点
· 引言
· 可口可乐 vs.百事可乐
· 福特 vs.通用汽车
· 爱迪生 vs.特斯拉
· 耐克 vs.锐步
· 盖茨 vs.乔布斯
· 威尼斯 vs.热那亚
· 惠普 vs.IBM
· 空中客车 vs.波音
· 联合太平洋 vs.中央太平洋
· 麦当劳 vs.汉堡王
最初MCI并不像一个巨人杀手。刚刚起步时,MCI的业务是通过微波塔向卡车司机出售长途通信服务。但在董事长威廉•麦高恩盖尔带领下,MCI竟然做到了这一点。麦高恩盖尔是一位铁路工程师的儿子,幼年生活困苦。面对老贝尔公司(Bell)的进攻(掠夺式定价),MCI并没有逃避,而是昂首向法院提起诉讼。这场官司导致了处于垄断地位的老贝尔公司解体,也为几十年后其他人对微软(Microsoft)采取反垄断措施留下了范本。20世纪80年代后,陪审团裁定MCI获得18亿美元(112.86亿元人民币)赔偿。两年后,美国政府宣布老贝尔公司不再享受垄断地位。牧羊人大卫就此击杀了独眼巨人歌利亚。 获胜者:MCI(财富中文网) |
MCI didn't seem like a giant killer at first. It was a startup that sold long-distance services via microwave towers to truck drivers. But chairman William McGowan, a hard-living son of a railroad engineer, led his company to do just that. Rather than duck Ma Bell's assaults (predatory pricing), MCI took her head on, filing a case that would lead to the monopoly's breakup -- and an antitrust playbook that others would use against Microsoft decades later. In 1980 a jury awarded MCI $1.8 billion. Two years later the government ruled Ma Bell a monopoly no more. David had slain Goliath. Winner:MCI |